2022-11-10 Meeting notes

Owned by Dina Meek
Last updated: Nov 10, 2022
1 min read

 Date

Nov 10, 2022

 Participants

@Dina Meek @Andrew Helregel @Megan Johnson @Megan Janeski @Alana.Romanella @Bob DeLeon @Leslie Froeschl @Hannah Naughton @Cindy Wong

 Goals

 Discussion topics

Item

Presenter

Notes

Item

Presenter

Notes

SC

Dina Meek

Comms Plan Check

Social Media

Andrew

October metrics

  • Andrew shared that we are staying above our 10,000-impression/month metrics

  • Shared link to spreadsheet with Bob

Website

Cynthia/Meggie

Web stories update -

  • Call for November stories from each service area

    • We have plenty of content - but do share if you have something important ACO and other teams can amplify

  • SEO will be improving over time

 

Hannah

Newsletter update

  • Child page with newsletters on Comms Wiki

  • Metrics from first editions

    • ACCESS Advance - 33.1% open rate (31.5% Ind. Avg.)

      • CTR 2.1% (Ind. Avg. 1%)

      • ACCESS homepage, science stories, get involved, EAB noms

    • Inside ACCESS- 73% open, 38% CTR

      • Booth sign up form, developers guide, ops page

Brand

Dina

Websites update - Web Presence Working Group is discussing developing a more robust style guide; currently determining what is needed, who will produce and who will pay.

Misc.

 

 

 Action items

 

 Decisions