ACCESS PY2 Comms Plan

This plan is also available on our program Google Drive

Background Information

PROJECT DESCRIPTION

The National Science Foundation’s ACCESS (Advanced Cyberinfrastructure Coordination Ecosystem: Services & Support) program builds upon and will transition from the high-performance computing successes of the XSEDE program while also expanding the ecosystem with capabilities for new modes of research and further democratizing participation. Its service tracks and awardees are:

  • Track 1 – The RAMPS Allocations team (Allocations), led by Stephen Deems, Pittsburgh Supercomputing Center (PSC). The Allocation Services track comprises three defined activities: Allocation Services; Innovative Pilots; and a Service Model. Subawardees include the National Center for Supercomputing Applications and the National Center for Atmospheric Research.

  • Track 2 – The MATCH User Services team (Support), led by Shelley Knuth, University of Colorado Boulder. The End User Support Services track comprises four defined activities: General User Assistance; Allocation and Utilization Assistance; End User Training; and a Computational Science Support Network. Subawardees include the Massachusetts Green High Performance Computing Center, the University of Kentucky, the University of Southern California, and the Ohio Supercomputer Center..

  • Track 3 – The CONECT Operations and Integration Services team (Operations), led by Tim Boerner, National Center for Supercomputing Applications. The Operations and Integration Services track comprises three defined activities: Operational Support; Data and Networking Support; and Cybersecurity Support. Subawardees are Indiana University, Pittsburgh Supercomputing Center (PSC), Florida International University, University of Chicago and San Diego Supercomputer Center (UCSD)

  • Track 4 – The MMS Monitoring & Measurement Services team (Metrics), led by Tom Furlani, State University of New York at Buffalo. The Monitoring & Measurement Services track comprises three elements: Monitoring & Measurement Operations; Service Model; and Data Analytics Framework. 

  • ACCESS Coordination Office – The OpenCI team (ACO), led by John Towns, NCSA. The ACO will provide coordination and support services and staffing for top-level coordination and communications among the ACCESS awardees and with the public, including support for top-level inter-awardee governance, coordination of an external advisory board to the ACCESS awardees, maintenance of the top-level landing page of the ACCESS website, and coordinated community-building activities. The ACO itself does not have a direct role in the management of the Service Tracks and overall project execution, rather it facilitates and supports a model of shared governance. Subawardees include the San Diego Supercomputer Center and Georgia Tech.

  • Track 6 – ACCESS Cyberinfrastructure Technology Acceleration Pathway (service name tbd)  CITAP (solicitation open in June–September 2023 with award anticipated in Winter 2024) is focused on the translation of innovative research CI software such as system software, libraries, application codes and software enabling data services. NSF seeks proposals that aim to design, test, and subsequently operate a pathway service within the ACCESS program that manages and accelerates the translation of promising research CI software to production-quality services across the NSF advanced CI ecosystem in support of the NSF S&E research community. CITAP proposals are expected to create a new workflow process within the ACCESS program that: (1) identifies novel CI software from diverse sources in a strongly community-informed way; (2) establishes an open and merit-based process for selecting and prioritizing/sequencing which of the identified innovations are of highest and most immediate value to users of the advanced CI ecosystem and can be feasibly translated to production level and made available for use by researchers using ACCESS resources; and (3) establishes an operational process that translates innovations into production services, including the creation of partnerships where necessary to address each of the technical challenges and intellectual property (IP) considerations faced when integrating novel CI software within the advanced CI ecosystem.

CAMPAIGN TIMELINE

May 1, 2023 - April 30, 2024

ORGANIZATIONAL
GOALS & OBJECTIVES 

 

Research CI plays a critical role in ensuring U.S. leadership in science and engineering, economic competitiveness and national security, consistent with the National Science Foundation’s mission. The NSF, through the Office of Advanced Cyberinfrastructure (OAC), has published a vision that calls for the broad availability and innovative use of an agile, integrated, robust, trustworthy and sustainable CI ecosystem that can drive new thinking and transformative discoveries in all areas of S&E research and education. ACCESS, with its innovative structure of awards focused on specific goals, will help advance the OAC’s vision of further democratizing access to a national infrastructure of HPC resources.

The ACO is a critical conduit for sharing information and facilitating collaboration across the ACCESS program – providing both formal and informal structures for decision-making, allowing flexibility to adapt as the program evolves, promoting transparency and openness of information and decision-making, and providing the tools and support to facilitate important business processes and communicate with the range of ACCESS stakeholders. 

PROJECT / TEAM
GOALS & OBJECTIVES

The ACCESS Communications team, led by ACO personnel, represents all program service areas and works to collectively seek opportunities to communicate news and information, opportunities and successes in broadening the participation of individuals, institutions and communities that have been underserved by the resources, support and services of the national CI ecosystem. Innovations in technology, research and scholarship will be shared with the broader community that seeks to understand and perhaps participate in the role of CI in advancing society. And the private sector will be made aware of new opportunities for collaboration, and through these, help improve the competitiveness of US companies in areas critical for the economy and the workforce. 

COMMUNICATION
GOALS & OBJECTIVES

Overall

  • Act as a primary interface to the broader community, providing a focal point for the flow of public-facing information between the ACCESS program and the science and engineering research and education community

  • Support communications internal to the ACCESS program

  • Project a coherent ecosystem of resources and services to the community

  • Hold communications quality to the highest standard

  • Eliminate offensive terms in any ACCESS communications

  • Support the NSF in its oversight function through program-wide communications, evaluation, and reporting

  • Facilitate the development (with direction from the EC) and production of annual community reports highlighting ACCESS-supported research activities, progress of the Service Teams over the preceding year, plans for the Service Teams going forward and other milestones 

PY2-Specific

  • Produce two videos for use at SC booth and on our website

  • Upload more content to YouTube

  • Build a list of under-represented institutions and develop a plan for informing them of ACCESS services and lowering the barrier to their use of ACCESS allocated resources

  • Define which campaign(s) should be developed for this year to specifically achieve program goals (e.g. targeting underserved groups or promoting greater use of XDMoD)

  • Roll-out marketing materials ordering process

  • Focus groups review websites to improve user experience

  • Potentially: identify particular NSF-funded awards/projects/communities that we want to target to begin conversations about potential value of them integrating with ACCESS. 

  • Mine our mailing lists for any data it can yield about our subscribers

KEY AUDIENCES

  • Primary

    • Active ACCESS-enabled researchers (high-level information)*

    • Potential future ACCESS-enabled researchers*

  • Secondary

    • ACCESS staff 

    • Resource Providers

    • Potential Resource Providers

    • Affiliated groups** 

  • Tertiary

    • NSF

    • General Public

    • Press

  • including students in computer sciences and research fields which employ supercomputing

**such as Campus Champions, CSSN Network and volunteers supporting ACCESS functions

METRICS

What does success look like?

  • Appropriate media hits on web stories (understanding some of our “stories” will simply be summaries pointing to a more full story on a partner website - such as SDSC, PSC, etc.) We will develop these metrics over time.

  • Robust Social Media engagement 

    • For year one, our KPI is 10,000 engagements/month collectively among Twitter, Facebook YouTube and LinkedIn

  • Average to above-average open rates and CTRs on emails and newsletters 

    • Industry average open rate = 35%

    • Industry average click-through-rate = 6%

  • Positive feedback from a survey of internal and external newsletter audiences showing they are finding the content we publish engaging

  • Website engagement at or above that of XSEDE1 in its matching plan year; website engagement compared to the end of XSEDE2 (to measure how we fared making the transition)

 

Contacts and Resources

STAKEHOLDER CONTACT

John Towns ACO PI, jtowns@ncsa.illinois.edu

Shawn Strande, ACO Co-PI,  sstrande@ucsd.edu

Lizanne DeStefano, ACO Co-PI,  ldestefano6@gatech.edu

TBD, ACO Program Manager 

 

POTENTIAL COMMS PARTNERS 

(include campus partners and industry partners)

Service Team 1 - Stephen Deems 

Service Team 2 - Alana Romanella

Service Team 3 - Leslie Froeschl

Service Team 4 - Bob DeLeon

NSF - Tom Gulbransen

Comms leads from Resource Providers (TBD)

COMMUNICATIONS

 

Dina Meek, dinameek@illinois.edu

Cynthia Dillon, cdillon@ucsd.edu

Andrew Helregel, ahelreg2@uillinois.edu

Megan Janeski, mjaneski@illinois.edu

Cindy Wong, cwong@sdsc.edu

Megan Johnson, mmjohns2@illinois.edu

Newsletter Editor TBD

ADDITIONAL LINKS

 

 

SITUATION SUMMARY

In its first year, ACCESS Service Teams worked hard to get their areas and functions defined and running smoothly. Additionally, the program as a whole focused on inter-team coordination. There is still work to be done in these areas, but with most of the mechanics of the program in place, year two will focus on refining operations and implementing opportunities for improvement. 

 

Communications have generally been successful; in year two we will consider how to further reach research communities that may be underserved by the national cyberinfrastructure.

 

SWOT ANALYSIS - Communications and Program-wide

STRENGTHS — Internal
(strengths we need to communicate) 

  • Experienced personnel leading Service Teams

  • Strong network of Resource Providers

  • We have more experience a year into the Program

  • External Advisory Board is in place

  • The Executive Council meets regularly

  • Established Communications channels and practices 

  • Working Groups generally functioning well

  • ACCESS Program’s cohesive purpose and value 

  • ACCESS “personas” under development can help focus targeted communications

 

WEAKNESS — Internal
(weaknesses we avoid communicating) 

  • Lack of a Program-wide strategic goals to set communications goals toward

  • Communication across Service Teams is still finding its footing; have yet to fully align for consistent messaging for greatest community engagment

  • A more limited budget within which to work

  • Integration of a new Service Team (Cyberinfrastructure Technology Acceleration Pathway (service name tbd)) could be disruptive

  • Lack of program-wide DEI goals makes makes it difficult to focus communications activities and messages in this area

  • ACCESS web teams are still trying to align UI/UX across sites which has a negative impact on users

OPPORTUNITIES — External
(factors about landscape we need to take advantage of)

  • Growth in the diversity of ACCESS community will bring in fresh voices, including  more non-R1s 

  • Establishment of  NSF’s National Artificial Intelligence Research Resource (NAIRR)program with potential integration with ACCESS

  •  

  •  

 

THREATS — External
(factors about landscape we need to be leary of)

  • NSF has indicated the need to integrate many other NSF-funded efforts with ACCESS.  We have no visibility into the scope, scale, or timelines for this.

  • A series of disruptive technologies are emerging and will likely be integrated with ACCESS via the Resource Providers.  

  • Potential disruptions to the flow of award funding due to delays in setting the national budget, national debt ceiling issues, or NSF processing of award increments.

  • Additional anticipated resources for the program, specifically for the CSSN, may not materialize or may face challenges in integration with ACCESS efforts.

 

 

KEY MESSAGES BY AUDIENCE

 

What do you want each of your key audiences to know, feel, and do?

Primary Audience: 

  • Active ACCESS-enabled researchers (high-level information)

    •  including students in computer sciences and research fields which employ supercomputing

  • Potential future ACCESS-enabled researchers

WHAT DO YOU WANT YOUR AUDIENCE TO KNOW?

  • Researchers and educators can gain access to advanced computing, storage, visualization, and other data/cloud resources to accomplish their research or classroom objectives

  • ACCESS serves all domains and is interested in reaching researchers beyond R1 institutions

  • Helping the next generation of researchers is a key component of the ACCESS project

  • There are many Support services for researchers to satisfy individual needs

  • Affinity Groups are a great way to get involved, learn more about ACCESS and interface with like-minded community members

  • The security of the ACCESS cyberinfrastructure (CI) ensures that it is a safe, secure, and trustworthy shared CI ecosystem

  • Open XDMoD allows academic, and industrial data centers to monitor usage and performance of their local CI and provides custom role-based reports to their various stakeholders to ensure resource use is maximized

  • Current ACCESS users are overwhelmingly satisfied with the Allocations process

  • Graduate students are eligible to be PIs with a letter of collaboration from their graduate advisor

  • ACCESS is structured to accommodate all research, regardless of project size

  • ACCESS provides 

  • DEI is important to the program and evolving in how it’s applied

WHY IS THIS INFORMATION RELEVANT OR IMPORTANT TO THE AUDIENCE? (WHAT’S THE WIIFM – “WHAT’S IN IT FOR ME”?)

  • Researchers don’t need to have supercomputers on their own campuses to have easy access to cutting-edge technology  

  • Newer researchers may need assistance and communities enabled by ACCESS to find their way

  • Researchers need to know their data is secure

  • Researchers want to maximize their supercomputer use to get more from their allocations

  • It’s free which saves cost and opens access

 

 

Secondary Audience: 

  • ACCESS staff 

  • Resource Providers

  • Affiliated groups

    • such as Campus Champions, CSSN Network and volunteers supporting ACCESS functions

WHAT ELSE DO YOU WANT YOUR AUDIENCE TO KNOW?

  • Resource providers are at the center of the ACCESS Allocations Marketplace, making research possible for the diverse community that ACCESS serves.

  • Reviewers provide a valuable service to ACCESS, the NSF, and the national research community by participating in merit reviews of the largest allocation requests.

  • Affinity Groups provide opportunities for communities to form around common interests.

  • ACCESS leadership and working groups reach across awards to coordinate various aspects of the program.

  • Travel rewards (to any conference of choosing) are available through the CCEP.

  • DEI is important to the program and evolving in how it’s applied

WHY IS THIS INFORMATION RELEVANT OR IMPORTANT TO THE AUDIENCE? (WHAT’S THE WIIFM – “WHAT’S IN IT FOR ME”?)

  • Staff want to know that ACCESS is being well managed.

  • Resource Providers want to know they are highly valued and well-supported members of the ACCESS program.

  • While some support services have changed with the ACCESS program, affiliated groups can find support facilitated through ACCESS.

 

 

 

 

 

 

Tertiary Audience 3: 

  • NSF

  • General Public

  • Press

WHAT ELSE DO YOU WANT YOUR AUDIENCE TO KNOW?

  • ACCESS is fulfilling the vision set out by the NSF to democratize access to CI for science, engineering, and non-traditional domains of research

  • Funding is being well-spent

  • The science enabled by ACCESS has a meaningful and positive impact on the lives of everyday citizens

  • ACCESS is advancing the boundaries of CI and contributing to the economic and social well-being of society

  • ACCESS is essential to enabling breakthroughs in science and engineering

  • ACCESS is contributing to NSF’s Diversity, Equity and Inclusion (DEI) objectives.

 

WHY IS THIS INFORMATION RELEVANT OR IMPORTANT TO THE AUDIENCE? (WHAT’S THE WIIFM – “WHAT’S IN IT FOR ME”?)

  • NSF wants to know the funding it has provided is supporting its vision for ACCESS, including those for DEI and STEM.

  • The general public wants to understand that programs supported by taxes are impacting the world in ways they care about.

 

 

 

 

 

 

Key Messaging

Audience (target)

Key messages

Emotion to evoke

Desired action

Primary

  • Active ACCESS-enabled researchers

  • Potential future ACCESS-enabled researchers

 

 

  • Allocations are open for all domains, all project sizes

  • ACCESS offers a variety of secure resources

  • The CSSN and Affinity Groups are a great way to connect

  • XDMoD helps you maximize your allocations

 

 

  • Excitement

  • Trust

 

 

  • Apply for an allocation

  • Join Affinity Groups

  • Subscribe to/Read The ACCESS Advance newsletter

  • Use XDMoD or ask for a demo

  • Reach out for help or more information 

  • Get involved

  • Let us know what you want to learn more about

Secondary

  • ACCESS staff 

  • Resource Providers

  • Potential RPs

  • Affiliated groups

 

 

  • ACCESS is well coordinated across all Service Teams

  • DEI is important to the program and evolving 

 

  • Excitement

  • Trust

 

 

  • Subscribe to/Read Inside ACCESS newsletter

  • Stay involved

  • Get involved

  • Let us know what you want to learn more about

 

Tertiary

  • NSF

  • General Public

  •  

 

  • ACCESS had a successful first year

  • ACCESS teams have plans for continuous improvement

  • ACCESS is democratizing advanced research computing

  • More varied research is gaining access to compute resources

  • The science enabled by ACCESS is world-changing

 

 

  • Pride

  • Excitement

  • Amazement

 

 

  • Trust the PIs and service areas

  • Continue funding

 

 

 

Tools

Branding

To build a strong, cohesive, and consistent brand presence, the ACO Comms team led development of a visual identity system, approved by the EC, and subsequently used throughout the ACCESS program content. The visual identity system:

  • includes a defined and distinctive color palette, typography, photography, graphical elements and a logo or wordmark

  • sets the guidelines that promote ACCESS's brand consistency using visual elements such as the logo/wordmark, colors, images, fonts and more from the design toolkit. 

Branded assets including PowerPoints, logos, etc. are available on the Comms Team Wiki.

 

Additionally, the ACO Comms team has developed a style guide for written communications and is working on written conventions and a brand voice document.

The Branding and Web Presence Working Group has developed style guides and resources for designers and developers available on GitHub.

http://access-ci.org

The centerpiece of all ACCESS communications efforts is a web presence that provides access to newsletters, news and feature articles, information on the services provided by the Service Teams, and other user and public-facing communications. 

Content for the site will come from Service Areas providing updates to the Comms Team for story crafting as well as Allocations sharing project information with the Comms Team on science running on machines. 

Newsletters

The ACO Comms team is producing two digital newsletters:

  • Inside ACCESS, the internal newsletter, is targeted at ACCESS staff to allow the ACO and service areas to share achievements and upcoming plans and milestones for awareness and planning purposes

    • Regular sections include:

      • Messages from ACCESS service area PIs and the NSF program officer

      • A question and answer section

      • Links to information on ACO/service area sites

    • The cadence is monthly 

  • The ACCESS Advance, our external newsletter, is targeted at a list of 46k+ members and allows ACCESS to share achievements and news important to a broad range of interests. 

    • Regular sections include:

      • Science highlights from resource providers

      • Student programming news 

      • Profiles of ACCESS-allocated researchers, showing a breadth of institutions and scientific domains

      • Profiles of ACCESS staff, showing the depth of the program and its services

      • New systems coming online; systems retiring

    • The cadence is monthly

Additionally, individual Service Areas also use ACCESS to send out information such as Support’s biweekly ACCESS Support Digest, with news of events and trainings sent to 13k+ subscribers.

Email Communications

 

While the website and newsletters will be the primary vehicles of communication, emails can be employed in the case of:

  • Mission-critical information that cannot wait for newsletter publication and/or needs amplification of a website post

  • Opportunities to reach audiences (such as PEARC or SC registrants) not subscribed to newsletters

The ACO Comms team has developed templates with ACCESS branding and leverages the Constant Contact platform to distribute emails. Additionally, Service Areas have access to the email platform along with templates designed for their service areas in order to communicate as needed with audience lists they develop. 

Events Participation

The ACO Comms team provides:

  • booth graphics and oversight of booth production for large-scale events such as SC

  • Branded tablecloths and pull-up banners for smaller events

  • Materials including general informational brochures and swag (giveaways)

ACCESS staff can arrange to order and have shipped materials via the Comms Team wiki.

Social Media

The ACO Comms team maintains social media accounts including:

  • Twitter 

  • Facebook

  • YouTube

  • LinkedIn

The team will develop a social media strategy to include amplification of:

  • http://access-ci.org stories including scientific advances enabled by ACCESS

  • Resource provider stories

  • Important training opportunities and events 

  • @mentions about ACCESS from other organizations

Due to Twitter’s evolving rules and community, the ACCESS Comms Team reserved an ACCESSforCI username on Mastodon, a social networking site many in the research community have moved to as an alternative to Twitter. The social media landscape is always shifting and the team is monitoring this ongoing situation to best determine where to share news.

Reports

The ACO Comms team will assist with quarterly and annual reporting with direction from ACO leadership.

 

Milestones

Date Milestone

May 

June

Quarterly Program Meeting

(Track 6) Solicitation Opens

Maximize Allocations Period opens, June 15

July

PEARC, July 23-27

Unite 2023 UNCF Summit for Black Education, July 17-20

Quarterly Reports

Maximize Allocations Period closes, July 15

August 

September

Quarterly Program Meeting

Tapia Conference - Sept 13-26

Campus Cyberinfrastructure* PI Workshop Sept 25-27

(Track 6) Solicitation Closes

October

Grace Hopper Sept 26-29

HBCU Conference on Climate Change (Oct 11-15)

SACNAS (Oct 26-28)

Quarterly Reports

Meeting of NSF’s AI Institute PIs

November

SC23

December

Quarterly Program Meeting 

Maximize Allocations Period opens, December 15

January

Quarterly Reports

Maximize Allocations Period close, January 31

February

March

Quarterly Program Meeting

April

Quarterly Reports

Annual Panel Reviews

 

 

 

Communications Plan

Schedule 

Milestone/Messaging

Channel (website, newsletters, email, social media, event)

Owner

Metrics

May 2023

  • General news/science highlight stories

  • Call for news items (internal/external newsletters)

  • PEARC news and announcements

  • Quarterly Program Meeting info

  • Website, newsletter, social media

  • Email, newsletter, website

 

  • Website, newsletters, email, social media

  • Targeted emails within teams

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms; Service Areas

  • Service Areas

  • Website hits, CTR

 

  • News submissions

 

  • Website hits, CTR

 

  • n/a

June 2023

  • General news/science highlight stories - Track 6 solicitation open

  • Call for news items (internal newsletter)

  • PEARC news and announcements

  • PEARC materials into production

  • Website, newsletter, social media

  • Targeted emails to service areas

 

  • Email, newsletter

 

n/a

  • ACO Comms; Allocations

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms

  • Website hits, CTR 

 

  • Website hits, CTR

 

  • News submissions

 

n/a

July 2023

  • PEARC (July 23-27)

 

  • Visit ACCESS at PEARC

  • General news/science highlight stories - program-wide meeting wrap-up

  • Call for news items (internal newsletter)

  • PEARC news and announcements

  • October allocations closing 7/15

  • Event

 

  • PEARC registrants email list

  • Website, newsletter, social media

 

  • Email, newsletter

 

  • Website, newsletters, email, social media

  • Newsletter, social media

 

  • ACO Comms; Service Areas

  • ACO Comms

  • ACO Comms

 

 

  • ACO Comms

 

  • ACO Comms; Service Areas

  • ACO Comms; Allocations

  • Booth traffic

 

  • Booth traffic, CTR

  • Website hits, CTR

 

 

  • News submissions

 

  • Website hits, CTR

 

  • Website hits, CTR

August 2023

  • PEARC wrap up story

 

  • Launch marketing materials request process

  • General news/science highlight stories

  • Call for news items (internal newsletter)

  • Website, newsletter, social media

  • Internal newsletter -  will appear as standard piece going forward

  • Website, newsletter, social media

  • Email, newsletter

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms

  • Website hits, CTR

  • Request inquiries

  • Website hits, CTR

  •  News submissions

 

September 2023

  • Newsletter reader surveys

 

  • SC23 News and announcements

 

  • General news/science highlight stories

  • Call for news items (internal newsletter)

  • Internal and external newsletters

  • Website, newsletters, email, social media

 

  • Website, newsletters, email, social media

  • Email, newsletter

  • ACO Comms

 

  • ACO Comms

 

 

  • ACO Comms

 

  • ACO Comms

  • Survey feedback

 

n/a

 

 

n/a

 

  •  News submissions

 

 

October 2023

 

  • SC23 News and announcements

  • Sneak peek at videos (social cuts)

  • General news/science highlight stories

  • Call for news items (internal newsletter)

  • SC materials into production

 

  • Website, newsletters, email, social media

 

  • Website, newsletters, email, social media

  • Email, newsletter

 

n/a

 

  • ACO Comms

 

 

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms

 

n/a

 

 

n/a

 

  •  News submissions

n/a

November 2023

  • SC23 - Denver - videos, year-in-review booklet debut

  • Visit ACCESS at SC22

 

  • General news/science highlight stories

  • Call for news items (internal newsletter)

  • Event

 

  • Website, newsletters, email, social media

  • Website, newsletters, email, social media

  • Email, newsletter

 

  • ACO Comms; Service Areas

 

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms

 

  • Booth traffic

 

 

  • CTR/booth traffic

 

  • Website hits, CTR

  • News submissions

 

December 2023

  • Newsletter reader surveys

 

  • SC23 Wrap-up story

 

  • General news/science highlight stories

  • Call for news items (internal newsletter)

  • Internal and external newsletters

  • Website, newsletters, social media

  • Website, newsletters, email, social media

  • Email, newsletter

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms

  • Survey feedback

 

  • Website hits, CTR

  • Website hits, CTR

  • News submissions

January 2024

  • April allocations closing 1/15

 

  • General news/science highlight stories

  • Call for news items (internal newsletter)

  • PI video shorts debut on social media channels

  • Website, newsletters, social media

  • Website, newsletters, social media

  • Email, newsletter

 

  • Social media

 

  • ACO Comms; Allocations

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms

 

  • Wesite hits, CTR

 

  • Website hits, CTR

 

  • News submissions 

 

  • Web Hits on subdomains; increased social following

 

February 2024

  • General news/science highlight stories

  • Call for news items (internal newsletter)

  • Website, newsletter, social media

  • Email, newsletter

 

  • ACO Comms

 

  • ACO Comms

  • Website hits, CTR

 

  • News submissions 

 

March 2024

  • Newsletter reader surveys

 

  • July allocations open 3/15-4/15

 

  • General news/science highlight stories

  • Call for news items (internal/external newsletters)

  • Internal and external newsletters

  • Website, newsletter, social media

  • Website, newsletter, social media

  • Email, newsletter

  • ACO Comms

 

  • ACO Comms;

Allocations

  • ACO Comms

 

  • ACO Comms

  • Survey feedback

 

  • Website hits, CTR 

 

  • Website hits, CTR

 

  • News submissions

April 2024

  • July allocations closing 4/15

 

  • General news/science highlight stories

  • Call for news items (internal newsletter)

  • PEARC news and announcements

  • Website, newsletters, social media

  • Website, newsletters, social media

  • Email, newsletter

 

  • Website, newsletters, email, social media

 

  • ACO Comms; Allocations

  • ACO Comms

 

  • ACO Comms

 

  • ACO Comms; Service Areas

  • Wesite hits, CTR

 

  • Website hits, CTR

 

  • News submissions

 

  • Website hits, CTR

 

 

BOILERPLATE: 

The Advanced Cyberinfrastructure Coordination Ecosystem: Services & Support (ACCESS) program represents a five-year, $52 million investment by the U.S. National Science Foundation (NSF) to improve the accessibility of the NSF-funded national research computing and data ecosystem and increase integration with systems and research communities on campuses across the nation. The ACCESS teams incorporate 90 partner organizations across the country working to improve the agility and usability of an evolving portfolio of research resources and environments through a coordinated suite of allocations, support, operations and monitoring services.