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Consolidating Our Brand

Consolidating Our Brand

This space is for the Web Presence Standing Committee to add clarifying questions for leadership on how to update web pages to appear more as one entity rather than five. Also, please add any thoughts about what you’d like to propose.

Questions:

  1. Where, exactly, did the reviewers find us to be showing the program as more segmented than they feel is appropriate/functional?

  2. Is our footer display of the awards sufficient for NSF’s needs/standards?

  3. Do we want pages describing the work of individual teams such as the ACO’s “Coordination Office” page (About); Allocations “(About) Our Vision”; Metrics About page?

  4. All sites - do we want the logo lockups (e.g. ACCESS Allocations, ACCESS Metrics, ACCESS Support, ACCESS Operations) to appear on the subdomain pages?

  5. Should we consider reconfiguring our News sidebar to eliminate the specific track categories (they can fold under “ACCESS Announcements” or other categories, but is that worth our time)?

  6. If we are moving away from “Tracks” what other term should we adopt for our communications?

 

Proposals:

Rework Get Involved to organize by type of involvement vs. tracks. - DONE

Rework News categories. Switch current “Operations”, “Metrics”, “Support”, and “Allocations” categories to tracks. - IN PROGRESS

Bimonthly email currently called “ACCESS Support Digest” → “ACCESS Events & Trainings”. Also change text in the email from “Add your announcement or event on the ACCESS Support website…” to Add your announcement or event on the ACCESS website…”.