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Item

Presenter

Notes

Social Media

Andrew

November metrics

Website

Cynthia/Meggie

Web stories update -

  • Call for November stories from each service area

    • We have plenty of content - but do share if you have something important ACO and other teams can amplify

  • SEO will be improving over time

Newsletters

Hannah

Newsletter update

  • Child page with newsletters on Comms Wiki

    • Metrics from first editions

  • ACCESS Advance - 33.1% open rate (31.5% Ind. Avg.)

    • CTR 2.1% (Ind. Avg. 1%)

    • ACCESS homepage, science stories, get involved, EAB noms

    • Inside ACCESS- 73% open, 38% CTR

    Booth sign up form, developers guide, ops page

    Templates in Constant Contact

    • Training

    Brand

    Dina

    Websites update - Web Presence Working Group is discussing developing a more robust style guide; currently determining what is needed, who will produce and who will pay.

    Misc.

    Dina/Stephen

    Assignment: Develop elevator pitches (to be used by your leadership and other team members):

    Example for RAMPS: 

    "Allocation Services interfaces with the research community to facilitate requests looking to utilize advanced cyberinfrastructure provided by the NSF. RAMPS is an open, inviting, and democratized allocations marketplace for a range of novel resources to empower all research communities with a simplified request and review framework through a flexible software environment."

    ...